Canal+ International has launched a communication campaign to promote its CanalBox offering dedicated to Caribbean countries.
IT HAS CALLED UPON MADE FOR YOU TO DESIGN THE EMOJIS NEEDED TO MAKE THIS FUN COMMUNICATION CAMPAIGN A SUCCESS.
LARGER THAN LIFE EMOJIS
The agency has created around ten emojis to illustrate wordplay using Caribbean fruits (the team did not design or create these advertisements).
There are, of course, existing emoji libraries that we can all find on our phones or computers; however, the aim here was to create impactful and well-executed illustrations to capitalise on the familiar and fun side of emojis while conveying a quality message.
They incorporate the smallest details found in these fruits and objects, including highlights giving an impression of relief to strengthen the messages.