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Creating a fun and educational
motion design video

Our methodology

A video presenting your activity, your business, your products and services or even your concept (if you’re innovating) is an essential communication tool. 
Today, videos are the most popular and engaging content: 85% of users share videos with their network (92% on mobile) and videos represent 80% of Internet traffic. On average, 75% of users on social media interact after watching a video, 39% of users consequently make a purchase and 80% of users remember a video.

Videos, particularly motion design videos, offer several advantages: they communicate messages in a very short time and create an emotional connection with the audience through storytelling.

To do this, we help you to establish your communication strategy in advance (objectives, targets, key messages, tone, etc.) by developing your brand platform and creating a relevant and unique visual identity. We come up with a synopsis, a script and a voice-over text, using these elements to create a storyboard and we choose additional photos and videos to be included, if necessary. Lastly, we create the final illustrations and animate them (along with other graphic elements such as your logo) to tell your story with images.

Videos can be used on social media to encourage sharing, included in a newsletter to encourage clicking and displayed on your website to add a personal touch and emphasise your added value in 2 minutes.

Create a fun and educational motion design video to attract your target audience

In addition to the various means you have to promote your business, motion design video can enhance your messages in a fun and educational way. It is a new powerful communication tool, allowing you to quickly and efficiently transmit your assets or specific information. Indeed, the use of motion design video contributes considerably to your growth. Call on the Made for you team to create your personalized motion video to develop your business.

Steps to create an impactful motion design video
 

Preparation of the synopsis and script

Preparation of the synopsis and script
 

Creation of the storyboard and illustrations

Creation of the storyboard and illustrations
 

Design animation and video editing

Design animation and video editing
A motion design video allows you to enhance the value of your product:

Your story, a unique human adventure

Story

Your product, service or concept, explained clearly

Product

Your values, expressed in a unique tone

Values
A motion design video allows you to:
 

Presenting and publicising a service or a product

Presenting and publicising a service or a product
 

Explaining complex subjects in a clear, fun way

Explaining complex subjects in a clear, fun way
 

Telling an appealing story and sparking emotion

Telling an appealing story and sparking emotion
 

Creating a personal relationship with your audience

Creating a personal relationship with your audience

Questions about our business?
We have the answers

Video motion design: what is it?

A motion design video is a short animation used to promote or communicate the assets, key messages and benefits of your business. It usually consists of a series of animated images, consistent with your visual identity, often accompanied by music, sounds and a voice-over.

Why adopt this technique?

Among the many advantages of motion design video, it allows you to promote your story, your career, your products or your services. Thus, it contributes to the increase of your sales while transmitting strong and captivating messages to your customers. This new communication format is easier to remember for the target audience. The majority of Internet users prefer to watch a well animated video to retain the essential in your messages, rather than reading a long text.
 
Moreover, thanks to social networks, this method can help you save time and conquer new customers efficiently. However, in order for your motion design video to achieve the desired results, it is of course recommended to create it using professionals. By calling on Made for you, you choose experts in motion design video, to realize all your wishes in a qualitative way with this essential communication tool.

What is the benefit of a video adapted for each activity?

Whether you are a freelancer or a company, motion design video is adapted to each of your situations. Since it is based on your story, your objectives and your brand identity, we create custom animations that visually and textually translate your business and convey your messages well. Our experienced team offers the highest quality motion design video. In addition to being fun and educational, it will allow your business to grow and attract the maximum number of customers on social networks and on the web. So don’t hesitate to tell us about your projects.

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